Okay I stand corrected on my blog post from April 3rd on Search Engine Optimization thanks to the person I was quoting from in his blog, Peter O’Connell. When I wrote ” The internet is like the biggest shopping mall in the world, all we have to do is get those shoppers to come to our store.” Peter responded with, “getting them to the store is NOT enough, unfortunately. Once they get there, prospects have to be wowed by the unique point of difference that the business offers.(hint: it has nothing to do with colors or flash). Too often many websites think an on-line brochure is enough.”

Peter is so right. As voice actors we have a lot of competition. How are we different from the voice over actor masses? Just like companies have to reinvent themselves in this new internet age, so do we. So, voice talent- What are you doing to reinvent yourself? I’d love to hear your comments!

(and thanks Peter for another blog idea!)

-Tracy Pattin