“Know your Business!” Advises VO Marketing Expert Tori Hartman

In tomorrow’s podcast (Part 3) with Tori Hartman, she talks in depth about what voice actors need to do to compete in this current climate. “Know your business! The top guys, like the late Don LaFontaine, always kept tabs on the media buys, what markets his commercials were running in and for how long. This helps with the negotiating process.” When I asked her about the internet and...

Video Book Trailers. A New Opportunity for Voice Actors?

Book Surge, a partner of Amazon.com, is a self publishing company offering authors a variety of services to self-publish. Now, they’re offering Video Book Trailers. Could this be a new path for voice over talent? Here’s what Book Surge says about these trailers: “Video book trailers give authors the opportunity to showcase their books in a dynamic media format. Using a combination...

How Do You Recession-Proof Your Voice Over Career?

Each week, I pose the question, “How Do You Recession-Proof Your Voice Over Career?” We’ve been getting great responses that we’ve been publishing each week. We’d love to hear from you! This week, I have my own answer to the question. Last week I got a call from a client. She needed a voice for her project right away. The only caveat was (of course) the very low budget....

How Do You Stay Competitive in Voice Over? “Build Relationships” Says Tori Hartman

In tomorrow’s podcast (Tuesday, March 24) Voice Talent/Marketing Expert, Tori Hartman continues talking about how to use marketing to stay competitive in the Voice Over world. First marketing step? “Form relationships” says Hartman. To expand on her advice, Tori quotes motivational speaker, Zig Ziglar, “If you help enough people get what they want, you’ll get what you...

What Are You Doing To Recession-Proof Your Voice Over Career?

It’s that time of the week again. I pose the question, “What are you doing to recession-proof your Voice Over Career?” Over the past month, I’ve published YOUR responses as a separate blog post. (My little contribution to help promote you during these “Recession” times). -Tracy Pattin So here’s what Michael Anthony Petranech had to say: Even in a “recession”...

Is ISDN necessary for your home studio?

Here’s a question that we received today from a VO artist who is just beginning her career…“As a newbie, starting out in the business, is it worth the extra expense for me to get ISDN service in my home studio?” What do YOU think? Is it worth the investment in ISDN service for one’s home studio at the beginning stages in their career? Are agents more likely to represent...

Are Voice Actors Ahead of The Economic Crisis Wave?

When I attended Voice Artist/Marketing Expert, Tori Hartman’s Voice Over Potluck last week, I marveled at the high energy, upbeat feeling of this group of 50 Voice Actors. That got me thinking, “Do voice actors know something, others don’t, in these tough, somewhat depressing economic times?” Then I realized, we already have to deal with the plethora of curve balls in our voice...

Google Voice- New Opportunities for Voice Actors?

As technology continues to expand at lightning speed, there seems to be expanded Voice Over opportunities (not necessarily at lightning speed).  Google just announced Google Voice,  a VOIP (Voice Over Internet Protocol) service to streamline phone calls and voicemail. Writer, Kurt Cagle suggests hiring voice actors to analyze speech patterns. Here’s an excerpt: Indeed, one interesting spin on...

Marice Tobias Voice Over Master Intensive in New York City

Marice Tobias and Tobias Entertainment Group presents: “Better, Faster, Now” The Voiceover Master Intensive for Established Talent Focus: Promo/Trailer/Commercial/Narration March 28th & 29th Limit: 12 participants (industry referral required) New attendees: $775 Returning: $650 Check or Paypal Payable to Tobias Entertainment Group P.O. Box 15396 Beverly Hills, CA 90209 Paypal: Tobiasent@tobiasent.com No...

What Are You Doing To Recession-Proof Your Voice Over Career? YOUR COMMENTS!

We continue our “What Are You Doing To Recession-Proof Your Voice Over Career?” Series. Each week I’ll publish a Voice Actor’s comments in a blog post and link to their website. So please chime in! Voice Actor Philip Banks had this to say: 1 . Write down the answer to the following question. Why should anyone hire me? When you made your claims to greatness have a look at the...